Onsite Retargeting Converts
Onsite retargeting provides you a powerful and simple way to convert more visitors to buyers and build your email list. Your messages show up with a special offer at the exact moment a visitor is about to leave your site – down to the millisecond. Basically you get a second chance to convince your visitors.
With your Optimonk campaign synced with your VR account, any email address collected via a signup form or offer will automatically create a new contact in a VR list of your choice.
Within Optimonk, in Campaign Settings, click Choose Another:
Select VerticalResponse from the dropdown menu. You’ll then be prompted to log in with your VR credentials via a popup:
Once this sync is in place for your Optimonk campaign, you’ll begin compiling ‘opted-in’ contacts for your VerticalResponse campaigns. Play around with different Optimonk forms and offers using their A/B testing to reveal which content resonates best with your visitors. This testing, coupled with the power of Optimonk’s exit intent technology will help you build a marketing audience quickly. Contacts grabbed via Optimonk campaigns will then be synced to your VR lists, where you can begin using VR’s email, social campaigns and reporting to engage and retain your customers.